Cereals, Pulses, Beans & Sugar
This portfolio is also known as Bulk – Field Crops, is essentially out of our initiatives in arid & semi arid regions in India, off course except for Sugar. A very large number of enrolled farm units come under this category and to an extent this can also be considered as our core competency. A verylarge majority of organic producers have been cultivating these crops for their home consumption. To an extent majority of them have also been doing so by traditional organic methods. It has therefore been much easier for us to bring them under certified organic management as well.With the better yields under organic, many of them now also have marketable surpluses, which is being procured, processed and marketed under Morarka Organic banner. The current offerings in this portfolio are:
1.1 Cereals: This is a staple food of the farmers and the type of cereals consumed varies from region to region. With our presence in almost all agro climatic zones in India, we have following cereal crops on offer;
1.1.1 Barley: Mostly known for malt making, this is a winter crop cultivated in northern India. With decreasing water tables of ground water, more and more farmers are partially converting their wheat crop areas under Barley. In India Morarka sales small quantities of Barley as grain and porridge, and is also blended in many other Bread Flours. For Future we can substantially expand the production and can also offer very large quantities during season ie in Aril-May.
1.1.2 Corn (Maize): A very widely consumed crop both at farm level as well as in institutional markets, mostly for animal & poultry feed. In domestic urban markets, this product is consumed in very small quantities, that too on special occasions and mostly during winter months in northern India. This is a rainy season crop and very large quantities can be produced for supplies in October-November.
1.1.3 Millets (Bajra, Jwar & Ragi): These three Millets are cultivated in three different regions in India and are staple foods for the people residing in those areas. As on today, despite very large production base, not much is being procured and offered, as in domestic urban markets, there is very little seasonal consumption in the preparation of ethnic foods. However, due to very high nutrients contents in them and reasonable prices, they can be considered to be an ideal raw material for animal feeds.
1.1.4 Rice: A very important crop both in terms of being a staple food for very large population not only in India, but also world wide. There are hundreds of varieties which are commercially produced. The rice varieties are generally divided into two broad categories namely Aromatic (Basmati) & Non Aromatic (White & Red). Further classification can be done on the basis of level of processing. At Morarka a very wide portfolio of rice is offered both out of our own projects as well as sourced from other organic project areas. In Aromatic/Basmati three qualities currently being cultivated by farmers are:
· Rice Basmati Tarawadi- A traditional GI variety from Haryana, can be considered to be the finest long grain aromatic rice.
· Rice Basmati Pusa1121- A new hybrid variety of very high quality and is the most preferred and widely accepted aromatic rice.
· Rice Basmati Superfine- A normal aromatic long grain variety sold in real large quantities due to price competitiveness and largely consumed in institutional markets as well as for every day home consumption.
In the other category, also many choices are offered by Morarka for both Domestic as well as international markets:
· Rice Sharbati
· Rice Sela
· Rice Red Kathiwada
· Rice Red South India
Presently Morarka has enrolled farmers for all the Rice. The processing is done through contracted certified processing units. Year round stocks are maintained for supply in both bulk as well as consumer packs.
1.1.5 Wheat: This is the most important cereal crop in the world and so is in India. As on today the wheat varieties are broadly divided in to three categories:
· Wheat Haryana- One is a hybrid variety which is mass produced in north India, is cultivated under very high inputs consumption areas, mostly sold under government system.
· Wheat Chittor- The second is hard wheat, like Durrum, more suitable for Bakery products.
· Wheat Shekhawati- The third variety is Deshi Wheat, the most popular and very good quality for every day use in Indian homes.
In about thirty project areas, Morarka has over 10,000 Metric Tones annual production capacities, harvested in April- May.
1.2 Pulses & Beans: Most of the farmers, along with cereals do cultivate some kind of Pulse/Bean crop, that too in any of the two crop seasons, depending on the rains and or irrigation water . While this is part of their every day food and thus is necessary for home consumption, it also helps in maintaining the soil fertility through crop rotation. All pulse crops are leguminous crops, and have natural ability to fix nitrogen, and are an essential component in organic management. With the conversion to organic management, many farmers have been motivated to increase their land area under Pulse/Bean crops. Different Pulses/Beans come from different project areas of its own, but for some we have tie ups with other organic producer groups as well. Presently a very large portfolio of these crops is being handled by Morarka.
1.2.1 Arhar: This is the most widely consumed Pulse crop, also gets cultivated in many regions of the country and is harvested in January - Februrary. Most of the Arhar, also known as Tur, at Morarka is cultivated in its Maharashtra project areas. It is a bean, and after de shelling it is converted to Dal. Progressively increasing every year, about 300 MT is now currently handled.
1.2.2 Channa (Gram): With majority production taking place in north & central India during winter crop and harvested in March-April, it is consumed in large quantities across the country. It is consumed in many forms such as Whole, after de shelling as Dal and also flour popularly known as Besan. In more than 70 project areas, about 1000 MT of Gram is produced every year.
1.2.3 Chickpea (Kabuli Channa): Chickpea is cultivated mostly in Central India, the new arrivals come in February- March. Mostly two qualities are sold, based on the sizes, one is known as Dollar of 12mm size and other is Medium size of about 8mm size. One more variety of very small size, traditionally cultivated in Maharashtra, has also been revived by Morarka. Currently Chickpea is sourced from Morarka projects in Maharashtra and some quantities are also sourced from Madhya Pradesh.
1.2.4 Masoor (Lentil): A very important pulse crop, both for domestic markets as well as in international markets. Currently Morarka do not have any project area of its own. it is mostly sourced from organic farmer groups in Uttaranchal & Madhya Pradesh. There is demand for Whole, De shelled Whole (Malka) and Dal.
1.2.5 Moong: Mostly cultivated on all farms in western & central India as a rain/kharif crop harvested in October- November. At Morarka, about 500 MT is handled annually, in the form of Whole, Split Chchilka, & Mogar/Dal.
1.2.7 Rajma ( Kidney Bean):Three varieties namely Chitra, Red &Jammu are cultivated in hilly regions in India. Morarka has tie ups with farmer groups in northern regions to source this crop.
1.2.8 Soybean:It isboth an oilseed as well as a Bean, mostly cultivated in Madhya Pradesh & Maharashtra. Since local Beans are small in size, it is exported out of India as animal feed. At Morarka, there are many projects, in which it is cultivated in very large quantities, however for domestic markets very small quantities are sold for home consumption, and some quantities are also blended in some Chapati Flour especially for Diabetic patients.
1.2.9 Urad ( Black Gram): Mostly cultivated in Central India. Morarka has large number of farmers in Maharashtra cultivating this crop and about 300 MT is handled annually, in the form of Whole, Split Chchilka, & Mogar/Dal.
1.2.10 Vatana:It is a Bean, looks like Greenpeas. At Morarka it is cultivated in Maharashtra project areas. Since it is consumed also in that region only, very small quantities are being handled.
1.2.11 Beans- Sikkim & NE:Many varieties of beans are produced along with main cereal and pulse crops. Small quantities are sourced for domestic retail sale.
1.3 Sugar: Despite Sugarcane being cultivated in many regions in India, but mostly under very intensive irrigated agriculture, it has been very difficult to convert traditional farmers to organic. Knowing this constraint, Morarka has been working with farmers in Maharashtra project areas to introduce this crop among the organic farmers. In last five years, small quantities of sugarcane is now cultivated under organic management. Due to technology and equipment constraints, this sugarcane is only converted to Jaggery, and the white sugar has not been possible. Presently Morarka is sourcing Sugar from some other associates.